{"id":5471,"date":"2016-09-13T16:23:27","date_gmt":"2016-09-13T20:23:27","guid":{"rendered":"http:\/\/atdevserver.com\/Projects\/Internsdc\/?p=5471"},"modified":"2016-09-13T16:23:27","modified_gmt":"2016-09-13T20:23:27","slug":"bruce-addictive-coca-cola-still-number-1","status":"publish","type":"post","link":"https:\/\/atdevserver.com\/Internsdc\/bruce-addictive-coca-cola-still-number-1\/","title":{"rendered":"Why Bruce is as Addictive as Coca Cola and Still Number 1"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5472\" src=\"http:\/\/atdevserver.com\/Projects\/Internsdc\/wp-content\/uploads\/2016\/09\/Why-Bruce-is-as-addictive-as-Coca-Cola.jpg\" alt=\"Bruce Springsteen Addiction\" width=\"750\" height=\"408\"><\/p>\n<h2>What is it about this guy that endures after performing for 50+ years? Why are so many people completely addicted to him?<\/h2>\n<p>How does he fill stadiums of 50,000 people night after night after night?<\/p>\n<p>How does he reach new audiences every decade?<\/p>\n<p>How does he make every performance fresh, like it\u2019s not the millionth time he\u2019s singing Born to Run?<\/p>\n<p>Why do people see him perform a hundred times? Wouldn\u2019t they get bored? Nope.<\/p>\n<h2>Bruce is like Coca Cola.<\/h2>\n<p>It\u2019s been around a very long time, but people keep enjoying it. New people try it and become fans. It\u2019s still fresh every time you pop the top and people don\u2019t seem to get bored with drinking it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5473\" src=\"http:\/\/atdevserver.com\/Projects\/Internsdc\/wp-content\/uploads\/2016\/09\/Bruce-comes-in-a-Shapely-Container.jpg\" alt=\"Bruce Springsteen Addiction\" width=\"750\" height=\"408\"><\/p>\n<h2>The parallels are somewhat obvious.<\/h2>\n<ul>\n<li>They both&nbsp;come in a shapely container.<\/li>\n<li>Both&nbsp;products are consistent, though variety is possible by mixing it up differently.<\/li>\n<li>They&#8217;re both&nbsp;sweet and bubbly.<\/li>\n<li>They&#8217;re always fun to experience.<\/li>\n<li>They both&nbsp;makes people happy.<\/li>\n<li>And, they are&nbsp;the real thing.<\/li>\n<\/ul>\n<h2>Both brands have endured. Though Bruce adds talent to the formula.<\/h2>\n<p>I haven\u2019t met Bruce, but it feels like we\u2019ve been friends for decades. He\u2019s been there with me to celebrate the ups, helped me to never surrender during the downs and get mad when it\u2019s right.<\/p>\n<h3>Good looks, that voice and the music aside, here are a few things I know that make me admire him and make him number 1.<\/h3>\n<p><strong>He\u2019s never had another job besides making music.<\/strong><\/p>\n<p>Here\u2019s someone who knew what he wanted to do and never diverted from that path since his mother bought him that $18 guitar. (Thanks Adele!) Many people say he is driven, focused and relentlessly devoted to his craft. He never gives up.<\/p>\n<p><strong>He writes all that stuff<\/strong><\/p>\n<p>Seriously, all of it. Just read the lyrics to &#8220;Blinded by the Light&#8221; or &#8220;Thunder Road&#8221; and see what I mean. An example:<\/p>\n<blockquote><p>&#8220;Well, the screen door slams, Mary&#8217;s dress waves.&nbsp;Like a vision she dances across the porch as the radio plays&#8230;&#8221;<\/p><\/blockquote>\n<p><strong>He reinvents himself periodically<\/strong><\/p>\n<p>Not one to get in a rut, Bruce experiments with new sounds, new ideas and new genres. He seems unafraid to try something new. If it doesn\u2019t work, so what! Move on.<\/p>\n<p><strong>He gets personal<\/strong><\/p>\n<p>No one lays his heart on the line like Bruce. His whole life is laid down in his music. He\u2019s an emotional jar of jellybeans.<\/p>\n<p><strong>He\u2019s thoughtful<\/strong><\/p>\n<p>The best parts of his concerts are the moments when Bruce talks about whatever Bruce wants to talk about. This time he talked about how he doesn\u2019t like mustard. Other times he talks about his father. Or something that happened in the news. He is a deep thinker. He cross-examines life with an empathy that is unmatched by any rocker.<\/p>\n<p><strong>He tells true stories<\/strong><\/p>\n<p>Bruce paints pictures in our minds with his words. Every song is a short story. It always feels like it really happened, which it probably did.<\/p>\n<p><strong>He\u2019s got style<\/strong><\/p>\n<p>It\u2019s subtle but perfect.<\/p>\n<p><strong>He\u2019s opinionated<\/strong><\/p>\n<p>No hiding for Bruce. If he\u2019s angry, we know it. If he just wants to have fun, we\u2019re right there. He has the courage to say what he thinks.<\/p>\n<p><strong>He gives his everything<\/strong><\/p>\n<p>This guy does not hold anything back. He\u2019s unstoppable. He literally throws himself into his audience.<\/p>\n<h3>These are the things that keep Bruce on top. At 66, most people are ready to slow down. Not Bruce.<\/h3>\n<p>He\u2019s currently on the cover of Vanity Fair, on a world tour and his autobiography \u201cBorn to Run\u201d is about to be released. He has won 20 Grammys, 2 Golden Globes, an Academy Award, won the Kennedy Center Honor, been on numerous magazine covers including Time and Newsweek simultaneously and sold over 120 million albums worldwide.<\/p>\n<p>I\u2019d say he endures because of all of the above. All ages love him. A 3 year-old got to the mike and sang &#8220;Sunny Day&#8221;. Next to me was a grandma rocking out. Check out this video of a 10 year-old who memorized the lyrics to &#8220;Blinded by the Light&#8221; (No easy feat!).<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/QTMfT2Pr_P4\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>I confess I\u2019m one of those who have seen him countless times. I still don\u2019t know how he does it, but just when I think this will be just like last night, it isn\u2019t.<\/p>\n<p><strong>It\u2019s new bottle of coke every time. Just as tasty and simply addictive.<\/strong><\/p>\n<h3>And hey Bruce if you are reading this, let&#8217;s grab&nbsp;a coke!<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>What is it about this guy that endures after performing for 50+ years? Why are so many people completely addicted to him? How does he fill stadiums of 50,000 people night after night after night? How does he reach new audiences every decade? How does he make every performance fresh, like it\u2019s not the millionth [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8899,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[36],"tags":[],"class_list":["post-5471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-letters-from-the-editor"],"_links":{"self":[{"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/posts\/5471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/comments?post=5471"}],"version-history":[{"count":0,"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/posts\/5471\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/media?parent=5471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/categories?post=5471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/atdevserver.com\/Internsdc\/wp-json\/wp\/v2\/tags?post=5471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}